# Arianee

> The leading open infrastructure for Digital Product Passports (DPP) in Europe.
> Arianee provides enterprise-grade APIs and an open-source protocol for regulatory-
> compliant DPPs under ESPR, DEEE, Battery Pass, and AGEC/CSRD. Trusted by 50+
> brands including Breitling, Panerai, Fnac Darty, Ecosystem, Mugler, and Lacoste.
> 3.4M+ passports deployed.

Arianee helps manufacturers, retailers, and eco-organisms create, manage and
transfer Digital Product Passports that comply with European regulations
(ESPR 2024/1781, Battery Regulation 2023/1542, DEEE directive, French AGEC law).

## Key Facts

- 3.4M+ Digital Product Passports deployed across 40+ markets
- 50+ brands and enterprise clients
- 836K+ lifecycle events recorded
- +38% post-purchase re-engagement vs standard marketing channels
- ×3 resale value for products carrying a complete, verifiable DPP
- First DPP for electrical and electronic equipment (EEE) in Europe (2024, with Ecosystem and Darty)
- Compliant with ESPR (EU 2024/1781), DEEE (2012/19/EU), Battery Regulation (EU 2023/1542), AGEC, CSRD
- The only DPP provider that also covers authentication, traceability, and the second-hand market in one platform

## Case Studies (named clients with figures)

- [Breitling](https://www.arianee.com/cas-clients/breitling): Large-scale DPP for luxury watchmaking. 500K+ watches certified with digital passports for authenticity, traceability, after-sales service, and ownership transfer at resale.
- [Panerai](https://www.arianee.com/cas-clients/panerai): 100K+ watches with digital passports since October 2023. Extended warranty up to 8 years, Pam.Guard platform, one-click ownership transfer for gift, inheritance, or resale.
- [Ecosystem x Darty](https://www.arianee.com/cas-clients/ecosystem-darty): First Digital Product Passport deployment for appliances (EEE) in Europe. 200K+ passports, full traceability from production to recycling, ESPR/DEEE/AGEC ready.
- [Mugler](https://www.arianee.com/cas-clients/mugler): DPP integrated into Mugler bags (Spiral Curve collection). QR code sewn into the product, proof of ownership, and community engagement.
- [Lacoste](https://www.arianee.com/cas-clients/lacoste): UNDW3 phygital program connecting physical products to exclusive experiences. QR code authentication, holder-only access, direct brand communication.
- [Bellini Yacht](https://www.arianee.com/cas-clients/bellini): First nautical brand with a blockchain-backed DPP. Transparency, proof of ownership, and lifecycle traceability for the Astor 36 model.
- [All Case Studies](https://www.arianee.com/cas-clients): How Breitling, Fnac Darty, Ecosystem, Mugler, Lacoste and Panerai deploy the DPP. 500K+ watches certified, +38% re-engagement, ×3 resale value.

## Solutions by Industry

- [Luxury & Fashion](https://www.arianee.com/solutions/luxe-mode): DPP for luxury and fashion brands — authenticity, anti-counterfeiting, owner services, second-hand market structuring, and ESPR/AGEC compliance. Clients: Breitling, Panerai, Mugler, Lacoste. 500K+ passports in production.
- [Appliances & EEE](https://www.arianee.com/solutions/electromenager): DPP for electrical and electronic equipment — DEEE compliance, repairability, maintenance tracking, Battery Pass readiness. Client: Ecosystem x Fnac Darty.
- [Industry & Vehicles](https://www.arianee.com/solutions/industrie): DPP for industrial equipment, machinery, and vehicles — multi-stakeholder maintenance, pilot-to-scale approach, lifecycle traceability.

## Solutions by Role

- [For Retailers](https://www.arianee.com/solutions/retailers): DPP solution for retailers like Fnac Darty. ESPR compliance, product traceability, post-purchase engagement via QR code.
- [For Manufacturers](https://www.arianee.com/solutions/fabricants): Enterprise APIs for manufacturers like Beko. Batch passport creation, ERP/PIM connectors, retroactive passport support.
- [For Eco-organisms](https://www.arianee.com/solutions/eco-organismes): Shared infrastructure for eco-organisms like Ecosystem. DEEE traceability, lifecycle events, multi-actor coordination.
- [ERP / PIM Integration](https://www.arianee.com/solutions/integration): Connect the DPP infrastructure to existing ERP, PIM, and PLM systems. APIs, connectors, and data ingestion to automate passport creation at scale.

## Regulation Guides

- [ESPR & DPP Overview](https://www.arianee.com/reglementation/espr): Complete guide to the Ecodesign for Sustainable Products Regulation (EU 2024/1781), Digital Product Passport requirements, timeline of delegated acts, and compliance roadmap.
- [Battery Pass](https://www.arianee.com/reglementation/battery-pass): EU Battery Regulation 2023/1542, mandatory battery passport from February 2027, carbon footprint declaration, recycled content thresholds, State of Health (SoH).
- [DEEE & Electronics](https://www.arianee.com/reglementation/deee): DPP for Electrical and Electronic Equipment under Directive 2012/19/EU, eco-organism integration, repairability index, and DEEE traceability.
- [AGEC & CSRD](https://www.arianee.com/reglementation/agec-csrd): French AGEC law (repairability index, eco-participation, unsold goods ban) and EU CSRD extra-financial reporting. One DPP infrastructure, multiple regulatory obligations.
- [European DPP Registry](https://www.arianee.com/reglementation/registre-europeen-dpp): How the central European Registry indexes every DPP, ensures passport persistence, and how Arianee's infrastructure connects to it.

## Platform

- [Platform Overview](https://www.arianee.com/plateforme): Complete DPP platform with 4 modules — Passport Portal, Management, Compliance engine, and Enterprise APIs. SOC 2 Type II certified, EU data residency, GS1/AFNOR compliant.
- [Passport Portal](https://www.arianee.com/plateforme/passport-portal): Consumer- and technician-facing app accessible via QR code. Displays product data, ownership, repair history, and sustainability data. Role-based access.
- [Management](https://www.arianee.com/plateforme/management): Back-office for batch DPP creation, data enrichment, compliance dashboards, and product lifecycle management.
- [Compliance Engine](https://www.arianee.com/plateforme/conformite): Automated ESPR/EUBR validation, Arkhineo certified archiving, GS1 Digital Link, AFNOR standards compliance.
- [Enterprise APIs](https://www.arianee.com/plateforme/api): REST APIs, SDKs, GS1 Digital Link resolver, webhook events. SOC 2 Type II, EU data residency, 99.9% SLA.
- [Sell-out Monitoring](https://www.arianee.com/plateforme/sellout-monitoring): Turn DPP scans into first-party data and sell-out signals — a post-purchase channel for re-engagement and CRM enrichment.

## Blog — Foundational DPP Guides

- [Blog](https://www.arianee.com/blog): Articles and insights on Digital Product Passports, ESPR regulation, Battery Pass, circular economy, and compliance strategies.
- [What is a DPP? Definition, how it works, obligations](https://www.arianee.com/blog/dpp-definition-fonctionnement-obligations): Reference guide to the Digital Product Passport — definition, mechanics, legal framework, and obligations under European regulation.
- [What is a Digital Product Passport?](https://www.arianee.com/blog/qu-est-ce-qu-un-digital-product-passport): Plain-language introduction to the DPP concept, its purpose, and how it differs from existing labels.
- [What data must a DPP contain?](https://www.arianee.com/blog/quelles-donnees-digital-product-passport): The mandatory data categories of a DPP — identification, durability, repairability, composition, carbon footprint, recycled content, and end-of-life instructions.
- [DPP vs QR code vs label](https://www.arianee.com/blog/dpp-vs-qr-code-vs-etiquette): How the DPP differs from a simple QR code or a classic product label — dynamic per-item data vs static information.
- [DPP & the circular economy](https://www.arianee.com/blog/dpp-economie-circulaire): How the DPP supports the second-hand market, repair, and recycling — and why it increases resale value.
- [DPP guide for fashion & textile](https://www.arianee.com/blog/dpp-guide-mode): Sector guide for fashion and textile brands — fibre composition, ESPR textile timeline, and second-hand traceability.
- [DPP glossary](https://www.arianee.com/blog/glossaire-digital-product-passport): Definitions of the key DPP terms — ESPR, data carrier, resolver, SGTIN, GS1 Digital Link, EPCIS, and more.
- [Decentralized DPP architecture](https://www.arianee.com/blog/architecture-decentralisee-dpp): Why data integrity, persistence, and interoperability matter — and how a decentralized infrastructure delivers them without locking in a technology.
- [DPP access rights: 5 levels](https://www.arianee.com/blog/dpp-droits-acces-5-niveaux): Role-based access in a DPP — public, repairer, authority, recycler, and owner — and how data is segmented by role.
- [The European battery passport](https://www.arianee.com/blog/passeport-batterie-europeen): Overview of the battery passport under the EU Battery Regulation, scope, and timeline.
- [Battery passport: definition & 2027 obligations](https://www.arianee.com/blog/battery-passport-definition-obligations-2027): What the battery passport must contain (SoH, composition, carbon footprint) and which batteries are concerned, from February 2027.
- [DEEE, AGEC, ESPR: which passport, which regulation?](https://www.arianee.com/blog/deee-agec-espr-quel-passeport-quelle-reglementation): How the DEEE directive, the French AGEC law, and the ESPR regulation overlap — and how one DPP infrastructure covers all three.
- [What is the ESPR?](https://www.arianee.com/blog/qu-est-ce-que-espr): Introduction to the Ecodesign for Sustainable Products Regulation and its role in making the DPP mandatory.
- [ESPR guide & DPP](https://www.arianee.com/blog/guide-espr-dpp): In-depth guide to ESPR compliance and the Digital Product Passport — the pillar article on the regulation.
- [ESPR news 2025](https://www.arianee.com/blog/actualites-espr-2025): Latest developments on the ESPR, delegated acts, and the DPP rollout schedule.
- [Decoding JRC 145830](https://www.arianee.com/blog/decryptage-jrc145830): Analysis of the Joint Research Centre technical report on DPP specifications.

## FAQ

- [FAQ — Digital Product Passport](https://www.arianee.com/faq): 65+ questions and answers on DPP, ESPR regulation, compliance timeline, sectors, and technology — the most comprehensive DPP Q&A resource on the site, with citations to EUR-Lex and Légifrance.

## About Arianee

Arianee was founded in 2018 with the mission to create an open, interoperable infrastructure for product identity. The company is structured as three complementary entities:

- **Arianee Enterprise**: The company providing SaaS solutions, APIs, and professional services to enterprises.
- **Arianee Protocol**: The open-source infrastructure ensuring interoperability and data sovereignty.
- **Arianee Association**: The governance body with 50+ member brands and partners.

Backed by Tiger Global, BPI France, and Isai. Headquartered in Paris, France.

- [About Arianee](https://www.arianee.com/a-propos): Company, history, the three Arianee entities, governance, and infrastructure (SOC 2 Type II, EU data residency).

## API Documentation

- [API Reference](https://docs.nmp.arianee.com): Full technical documentation for Arianee Enterprise APIs.
- [Protocol Docs](https://docs.arianee.org): Open-source protocol documentation.