Distribute free tokens
through direct marketing channels (e.g. events, socials) to curious consumers and fans
Offer clear benefits
and a user-friendly experience to drive interest
Connect with NFT owners
directly through their wallets with decentralized messages
Convert them into consumers
With its NFT collections, "YSL Beauty Golden Block" and "YSL Beauty Night Blocks", YSL is connecting directly with its customers and creating a thriving web3 community.