Much of fashion and luxury is tied to exclusivity, authenticity, and ownership - - it’ s why we buy a particular brand over another, why we want to be sure it’ s the real deal, and why we place so much value on our owner ship. NFTs provide a solution that’s perfectly adapted to the digitized world in which we all live, so NFTs feel like a natural progression of the fashion and luxury industries.
NFTs can have many applications in the fashion and luxury industries, and brands and consumers are slowly discovering the potential of this technology.
Arianee already works with a good number of brands in the luxury and fashion industries, and our solution is tailored to each and every one of their needs.
From Breitling, to ba&sh, to Satoshi Studio, to Olitisc… our solution is straightforward. In essence, the digital passport is a digital representation of a physical object, creating a perpetual link between owners and brands.