our SUCCESS STORIES

Starting in September 2023, Mugler integrated a digital passport with its physical products, available for purchases in both stores and on the brand's e-commerce platform.

During its event, Moncler distributed the first Moncler Genius community tokens to the attendees and laid the ground for future dedicated experiences.

Panerai introduces digital product passports for every timepiece - a continuation of their exploration into innovative and valuable experiences for their clients.

Lacoste introduce digital product passports after deploying a token-gated drop of physical products through a whitelisting process on an NFT store.

Breitling has integrated within its IT system the Arianee SaaS Platform to create & distribute digital product passports of their watches at scale.

With the introduction of the Radiomir Eilean Experience Edition and the accompanying NFT, Panerai further committed to providing their customers with innovative and valuable experiences.

Ba&sh is the first brand worldwide to implement a blockchain-supported integrated resale solution in collaboration with Arianee and Reflaunt.

As a cultural magazine, Madame Figaro wanted to play an essential role in educating its readers about the latest movement: web3. What better way to do this than to distribute their own NFTs.

In October 2022, Moncler launched three NFT operations in celebration of its 70th anniversary. 

To commemorate the 770th harvest, 1,252 NFTs were offered for sale, each serving as a digital membership card for the club. 

In celebration of the event, three hoodie and shirt collections were created, each featuring a distinctive QR code that provided access to a connected Sandbox avatar.

150 NFTs were created as a proof of ownership, allowing attendees to claim access to the festival.

The conference presents three unique NFTs that grant access to corresponding lounge areas.

Stade Toulousain launched its first NFT drop on June 5, 2022 during the final game of the regular season. This two-stage NFT drop was designed to engage with fans and offer unique opportunities and experiences.

By using NFTs as digital passports for products, the brand aims to decrease fashion waste, increase product authenticity, streamline operations, and offer unlimited potential in the virtual realm.

The French Fashion and Haute Couture Federation partnered with Arianee to introduce two NFT projects for their major events of 2021.

By scanning your watch with your smartphone, you can access your timepiece's authenticity certificates and take part in a unique Overview Effect experience on board the international space station.

For Spring 2022, Printemps launched a Virtual Store with an NFT drop. 

To mark the brand’s transition from brick-and-mortar to exclusively e-commerce, the brand developed an NFT-based loyalty program in collaboration with The Sandbox and Arianee.

IWC launched the "IWC Diamond Hand Club," a collection of 1,868 membership NFTs that continues to grow with new members who purchase limited collections and attend events.

With its NFT collections, "YSL Beauty Golden Block" and "YSL Beauty Night Blocks"