NFTs are interoperable
You wouldn't use a payment card that only works at a single store. Or purchase a car that can only be charged at one station. So don’t confine your users within one platform. With interoperability programmed in, NFTs provide greater versatility by being readily connected to a wider ecosystem.
NFTs can be bundled
We’re as multifaceted as a disco ball, and our online identity should reflect that. In web3, users can chain all their digital credentials together to form the most honest depiction of who they are.
NFTs can contain a history
It’s such a waste when a consumer interaction goes unnoticed, just because it happens offline or out of your brand’s owned channels. With NFTs, every engagement is traceable and can be recorded on-chain.
NFTs are zero-party data
Data as you know it is out the door. Data as your consumers want it just arrived. NFTs provide zero-party data which is voluntarily shared by consumers and reflects their genuine personal preferences.